Why everyone is talking about the Gen Z vote
We all heard this statistic after the 2016 election: 52% of white women voted for Trump. And now new polling shows the same trend could play out for middle-aged white women in 2020. Yet all the candidates are ignoring a vital demographic: new voters. Given that one-in-ten eligible voters will be from Gen Z this fall (24 million new voters!), Gen Z may prove essential to the outcome of this election cycle.